Rebranding?
Yes, the rumors are true! We’ll be changing our name from Walczyk & Young Studios to Vulcania Graphics & Fine Art. If you’ve been reading about our business adventures in Second Life this name should sound familiar. We’ve had a lot of good feedback from the branding efforts for our virtual fine art business and we’ve decided to continue our efforts by changing our real life business name… we feel more “at home” with the new name and Vulcania Graphics & Fine Art is more descriptive of our services.
Why “Vulcania”? When we first began to experiment with having a virtual business in Second Life, our island region was already named “Vulcania”. It seemed appropriate as the island was tropical and included a volcano. We also felt connected to this land because of our personal interest in Hawaiian mythology, particularly the volcano goddess of creation, Pele. As we created and developed our virtual art gallery and studio we began to notice synchronicities happening with our real life business. Hence, our real life business was also being transformed.
Conducting business using two different names has been confusing for us as well as our customers. Realigning our business to include virtual endeavors will help to encompass the many different forms artists choose to display and market their artwork.
During the next couple of weeks you’ll notice a modified website and web address (domain name) as well as a new email address. We’ll forward the current web address to the new web address but you’ll eventually want to update any of your bookmarks to this site after the change has occurred. We’ll also post our new email address and send out an email notification to everyone.
Both Dan and I are very excited about the transition and we’re grateful to all those who have helped bring about Vulcania Graphics & Fine Art.
Mahalo!
